One Hundred Intentional Acts of Kindness toward a Pregnant Woman was conceived by Healthy African American Families II (HAAF II) as a media campaign to create reproductive social capital for pregnant women.  Pregnant women were asked to identify through focus groups actions that families, friends, and even strangers could do to make their pregnancies better. Based on the responses gathered from focus groups, a list of “100 Intentional Acts of Kindness to a Pregnant Woman” was created and disseminated with the goals of increasing reproductive social capital and reducing psychosocial stress for pregnant women. HAAF is currently on the next phase of the campaign, "100 Intentional Acts of Kindness to a New Mother" and "100 Intentional Acts of Kindness to Oneself".